Copyright & DMCA Policy
Last Updated: July 22, 2026
PersonaCart LLC ("PersonaCart") respects the intellectual property rights of others and expects every user of the PersonaCart platform (the "Platform") to do the same. This Policy explains how to report copyright infringement, how the user responsible can respond, and what we do about repeat infringers. It forms part of our Terms of Service.
PersonaCart is a service provider under the Digital Millennium Copyright Act, 17 U.S.C. § 512 ("DMCA"). Content on the Platform is uploaded and published by our users. We do not pre-screen user content, and we are not obliged to monitor it — but we respond to properly submitted notices as described below.
1. Designated Copyright Agent
Send copyright notices to our designated agent:
Copyright Agent, PersonaCart LLC
Email: [email protected] (subject line: "DMCA Notice")
Post: PersonaCart LLC, Attn: Copyright Agent, [REGISTERED OFFICE ADDRESS], Delaware, USA
Notices sent anywhere else — to support, to sales, or to an individual employee — may not receive a response. Only notices sent to the address above are treated as submitted under this Policy.
2. Reporting Alleged Infringement (Takedown Notice)
If you own a copyright, or are authorised to act on behalf of the owner, and you believe material on the Platform infringes that copyright, send our Copyright Agent a written notice that includes all of the following, as required by 17 U.S.C. § 512(c)(3):
- A physical or electronic signature of the copyright owner or a person authorised to act on their behalf.
- Identification of the copyrighted work claimed to have been infringed, or, if multiple works are covered by a single notice, a representative list of those works.
- Identification of the material claimed to be infringing, with enough detail for us to locate it — a direct URL is strongly preferred; a store or account name alone is usually not sufficient.
- Your contact information: name, mailing address, telephone number, and email address.
- A statement that you have a good-faith belief that the use of the material in the manner complained of is not authorised by the copyright owner, its agent, or the law.
- A statement that the information in the notice is accurate, and, under penalty of perjury, that you are the copyright owner or authorised to act on the owner's behalf.
Notices that omit any of these elements may be invalid and may not be actioned. We may forward a complete copy of your notice — including your identity and contact details — to the user who posted the material, and we may publish or share notices with third parties such as transparency-report projects.
3. What We Do on Receiving a Valid Notice
On receiving a notice that substantially complies with Section 2, we will act expeditiously to remove or disable access to the material, and we will take reasonable steps to notify the user who posted it and provide them a copy of the notice. We may also, at our discretion, suspend the account, unpublish the affected store or page, or take any other action available under our Terms.
We may remove or disable any material at any time, with or without a notice under this Policy, in our sole discretion, and we are under no obligation to restore it.
4. Counter-Notification
If your material was removed or disabled and you believe this was a mistake or a misidentification, you may send our Copyright Agent a counter-notification containing all of the following, as required by 17 U.S.C. § 512(g)(3):
- Your physical or electronic signature.
- Identification of the material that was removed or disabled and the location at which it appeared before removal.
- A statement under penalty of perjury that you have a good-faith belief that the material was removed or disabled as a result of mistake or misidentification.
- Your name, mailing address, and telephone number, and a statement that you consent to the jurisdiction of the United States District Court for the judicial district in which your address is located (or, if your address is outside the United States, of any judicial district in which PersonaCart may be found), and that you will accept service of process from the person who submitted the original notice or their agent.
If we receive a valid counter-notification, we will forward it to the original complainant and inform them that we may restore the material in 10 to 14 business days. We will restore the material within that window unless the complainant notifies us that they have filed a court action seeking to restrain the allegedly infringing activity. Restoration is subject to our Terms, and we may decline to restore material that independently breaches our Terms or our Acceptable Use & Fair Usage Policy.
5. Repeat Infringers
In accordance with 17 U.S.C. § 512(i), we have adopted and will reasonably implement a policy of terminating, in appropriate circumstances, the accounts of users who are repeat infringers.
We record valid notices against an account as strikes. A strike is withdrawn if the notice is retracted or if a counter-notification results in restoration without a court action being filed. An account that accumulates three (3) unresolved strikes will normally be terminated, together with any other account we reasonably associate with the same person or business. We may terminate sooner — including on a single notice — where the infringement is wilful, commercial-scale, or accompanied by other misconduct. Determinations under this Section are made in our sole discretion.
Terminated accounts are not refunded, and we may decline to provide service to the same person or business in future.
6. Misuse of This Process
Under 17 U.S.C. § 512(f), any person who knowingly materially misrepresents that material is infringing, or that it was removed or disabled by mistake, may be liable for damages, including costs and attorneys' fees. Do not make claims you cannot support. We may reject notices from senders who have repeatedly submitted invalid, abusive, or bad-faith notices, and we may pursue any remedy available to us against such senders.
This process addresses copyright only. For trademark, counterfeit, publicity-right, defamation, or other complaints, email [email protected] with a description of the right you hold, evidence of it, and the URL concerned.
7. Creators' Responsibilities
You are solely responsible for ensuring that everything you publish through the Platform — including images, video, audio, fonts, templates, product files, course material, and AI-assisted output — is either your own, properly licensed, or otherwise lawful to use in the way you use it. A licence you hold for personal use is generally not a licence for commercial resale. You indemnify PersonaCart for claims arising from your content under Section 15 of the Terms.
8. No Waiver; No Legal Advice
Nothing in this Policy waives any right or remedy of PersonaCart, and nothing here is legal advice. Our response to any particular notice does not create an obligation to respond in the same way to any other.
9. Changes to This Policy
We may update this Policy at any time; the "Last Updated" date above will change.