The teacher
Takes the register between songs
Level two Ballet, Saturday
- Lila✓
- Theo✓
- Zoe✓
- Minaplanned absence•
Make-up credit added
Mina's parent told you in advance. The credit is already on her account.
Built for dance
Run your dance school. Leave the paperwork in the wings.
Costume reminders, term fees and who is in which level eat your week. Put classes by level and showcase days on one schedule. Teachers take the register, parents stay informed, you get paid.
Included in every paid plan. Coaches are always free.
Illustration with invented names.
One class day. Three people. Zero chasing.
Follow Level two Ballet, from the barre to the recital rehearsal. Names are invented.
The parent
Hears about rehearsal from you
Recital rehearsal moved to the big studio.
Thanks! Mina is out sick today.
Noted. Make-up credit added to Mina's account.
The owner
Approves, and gets paid
Level note: Lila, turns and balanceNeeds your OKApprovedSpring term fees
DuePaid ✓
through your own store checkout
Illustration with invented names.
Six jobs your week needs done
In the order a season runs: schedule, attendance, coaches, levels, messages, money.
Classes by level and term
Classes by level for the whole term, with showcase days on the same schedule. Parents RSVP from their own account.
Attendance and make-ups
Take the register in seconds. A missed class reported ahead can earn a make-up credit.
Teacher app
Each teacher sees only their own classes. A substitute covers one class and never sees your money.
Levels you can show
Set your school's levels. Teachers add notes and photos; with approval on, nothing reaches a parent before your OK.
Parents' inbox
Costume reminders and room changes reach every parent in one message, with quiet hours. One login covers several dancers.
Payments
Term and showcase fees run through your own store checkout. The platform fee on sales applies, as on every plan.
Online store
Your dance school comes with a full online store
Every plan includes a complete online store beside the academy tools. Families pay fees through it, and you can sell more than fees.
Term fees
Sell each term as a product, and parents pay in your store.
Recital tickets
Tickets sold as products, each with its own page.
Costumes and shoes
Costumes, shoes and dancewear, each with its own page.
Discounts and referral come with Pro and Scale.
Everyone sees only their part
Roles and permissions are part of Academy, not an add-on. This is what each seat can do today. Your teachers use the Coach role. You decide what each one sees.
Coach
Can
Their own groups: attendance, progress notes with photos and messages to parents. Parent contact details and other groups only if you allow it.
Cannot
Reach payments, orders, billing or settings.
| Who | Can | Cannot |
|---|---|---|
| Owner and admin | Everything in Academy: the parents' inbox and alerts, approving progress notes, assigning coaches and cover, switching Academy on or off. | — |
| Editor | Review and approve progress notes, edit skill levels, change Academy settings. | Read the parents' inbox, send alerts, assign coaches or arrange cover. |
| Viewer | Look at the attendance report and Academy settings. | Change settings, read progress notes or the parents' inbox. |
| Support | Customers, orders, conversations, invoices and payment links. | Open Academy screens, issue refunds, see revenue or change settings. |
| Coach | Their own groups: attendance, progress notes with photos and messages to parents. Parent contact details and other groups only if you allow it. | Reach payments, orders, billing or settings. |
| Parent | Their own children: schedule, progress, messages and planned absences. | See anyone else's child. |
Parent view
What a parent sees
Their own children and nothing else: the schedule with a yes or no on each session, planned absences, skill levels and notes. Notes can wait for your OK if you switch approval on.
Illustration with an invented name.
Getting started
How a first week looks
Sign up
Open your account. Your online store and the academy tools come together.
Add your teams
Build the teams and rosters, then put the season schedule on the calendar.
Invite coaches and parents
Coaches are free and see only their groups. Each family gets one account for all their children.
Take the first payment
Families pay fees through your store checkout, like any other product.
Start where your academy is
Included in every plan: A complete online store · Academy: schedule, attendance, parents · Coaches always free · Pie, your AI assistant
Just starting
Starter
- Your first level, everything included: roster, term schedule, register, parents' inbox
- 1 staff seat for you. Your teachers are free
- 2 custom domains for your school site
- Sell term fees, recital tickets, costumes and shoes from your store
- 1 course for practice videos
- Up to 50 active dancers
- 500 campaign emails a month to your parents
- Email support
A growing dance school
Pro
- Several levels and teachers, with recital rehearsals on the same schedule
- 5 staff seats for your office. Your teachers stay free
- 5 custom domains
- Discounts and referral for term fees and costumes
- 5 courses for practice videos
- Remove the PersonaCart badge from your site
- Up to 200 active dancers
- Priority support in Pie Desk chat
A big, busy dance school
Scale
- Run a big school: every level, every teacher, every rehearsal
- 15 staff seats and 10 custom domains
- Unlimited courses for a full practice-video library
- Set exact access for each teacher: lead teacher, assistant, front desk
- No limit on dancers
- 20,000 campaign emails a month to your parents
- 100 GB of storage for rehearsal videos and photos
- Priority support in Pie Desk chat
Children means active children. Archived children do not count. Coaches are free on every plan and do not use staff seats. Academy covers one location per academy today. Several locations are on our list.
See plans and pricesQuestions academy owners ask
Can I organise classes by level and by term?
Yes. Build a group for each level, plan the term on the schedule, and set the levels your school uses. Teachers see only their own classes.
Can I send costume and rehearsal changes?
Yes. Costume reminders, room changes and announcements reach every parent in one inbox, with quiet hours.
What do parents see?
Only their own children: schedule, attendance, progress notes (held for your OK if you switch that on), messages and announcements. One login covers several children.
Can my teachers see my money?
No. The Coach role has no access to payments, orders, billing or settings. Your teachers are free: they never use a staff seat.
Does it come with an online store?
Yes. Every plan includes a complete online store beside the academy tools. Families pay fees through it, and you can sell products and gear, courses, memberships and subscriptions, and bookable sessions. Discounts and referral come with Pro and Scale.
Can I run more than one studio?
Not yet. Academy covers one location per academy today. Several locations are on our list.
Rehearse. We handle the rest.
Move one level over first. Your store, your school and your parents' inbox in one place. Teachers are always free.